The No-Nonsense Guide to Facebook Advertising

The No-Nonsense Guide to Facebook Advertising

Let’s start by answering the most obvious question…. Why should businesses utilize Facebook Ads? According to rough estimates made by BIA/Kelsey, social advertising will account for an 11-billion-dollar market  in 2017. That’s over a 100% increase since 2012. Facebook has 900 million users everyday, so it is quite apparent why over 120 million businesses  currently use the site as a marketing platform. Back in the day, Facebook ads were not very enticing for us users. However, now that Facebook gives you the ability to hand-select key aspects of your advertising strategies, it gives advertisers the ability to generate more interesting, curated results for users. In order to optimize the use of these features, there are some things you should know and think about in order to create the best Facebook ads.

We just got (Product) Hunted. Now what?

We just got (Product) Hunted. Now what?

Greetings from Dashmote! Today is a big day here in the Dashmote office because we have just been posted on Product Hunt!  For those of you who are already familiar with Product Hunt, you may be curious as to how you can use this platform to greatly expand your markets and bring awareness to your product. For those of you who are not yet familiar, you may be wondering...  What is Product Hunt?

How to get the best out of Dashmote

How to get the best out of Dashmote

Dashmote is not like any other photo search platform.  Because our system combines content from a wide range of different providers, it has the ability to give you some amazingly precise results.  However, this also means that if your search terms are too broad, you may not get exactly what you are looking for.  Luckily, we have a team of search-wizards here at Dashmote who are jumping out of their seats to share this information with you.

So, here it is! Just what you’ve been waiting for….

20 Tools to become a better designer

20 Tools to become a better designer

Today we spend more than 9 hours staring at a screen. We jump from laptop to tablet to smartphone, we always have a screen in our immediate vicinity. Good design makes, the interaction between your and the content seem seamless.

We take good design for granted but the process that goes behind it is complex and arduous. So here are 20 design tool that could make you a better designer.

 

CeBIT 2016 through the eyes of an exhibitor

CeBIT 2016 through the eyes of an exhibitor

Our adventure starts at the Hannover Messe in Germany. Every year the world’s biggest computer expo is held here. More than 6500 exhibitors and 250.000 visitors come together to share and experience the world’s most exciting tech trends. But CeBIT is rather different from CES, MWC or any other tech fair because the stars of the show are not regular consumer electronics but rather B2B solutions and the technologies which power the industries that we so often take for granted.

A Glimpse into the World of Content — Part 2

A Glimpse into the World of Content — Part 2

Welcome to part 2 of our look inside visual content marketing. As we mentioned last week, visual content is very powerful and easily-palatable content. It is the future of content marketing. But you can’t just publish visual content and expect it to magically bring traffic to your site or randomly shared on your social channels.